Beer, Bass and bait caster rods

This is the tale of a 10,000 mile rod, reel and lure combo set.

On one of my countless tackle trips to the USA approx. 20 years ago I brought back a few promotional items. My haul included this Miller Lite bait casting rod + reel combo and two floating plugs advertising the beers Budweiser and Coors. Both lures have metal flapper tails and twin treble hooks, very fishy catchy looking lures.

This very set I sold to a gentleman fly tying specialist who took a fancy to it for his tackle den.

Last weekend I found him and the set at a tackle fair and bought it back, £5 cheaper than I sold it to him 20 years hence.

Oh well, prices go down as well as up!

The reel works surprisingly well, with rear spool release and a working star drag to handle. The line clip is a ring pull, nice touch lads! 

The rod is made by Johnson, USA although produced for them in Korea. It’s a crank handle 5’ two section rod, medium action and comes with line guides.

So I’m going pluggin’ down my local canal to muster up a few perch, pike or the odd zander perhaps, watch this space.

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